Job Description:
This role focuses on defining and delivering exceptional consumer product experiences in the US market. The ideal candidate will be deeply attuned to consumer needs and market trends, driving product strategy and execution from conception to launch.
*This role is fully onsite*
Responsibilities:
- Prioritize and conceive product features based on consumer market expectations, insights and needs
- Be in close contact with target market, envision hero moments, journey maps and predict future users behaviour
- Develop product strategy ensuring alignment between business objectives, consumer needs, and technical feasibility
- Consumer-centric mindset & mass market understanding – Utilize market research, user feedback, and competitive analysis to identify opportunities and enhance/ensure product-market fit
Qualifications:
- 5 years of experience in product management for consumer tech, wearables, smart devices, or IoT
- Prior experience launching physical products with an integrated digital experience, including apps
- Familiarity with A/B testing methodologies, customer data analytics, and data insights to inform product strategy
- Proven track record of launching mass-market consumer products and scaling adoption
- Ability to collaborate with designers and engineers to create compelling, user-friendly interfaces and interactions
